Introduction

The Kenya Jobs and Economic Transformation (KJET) Project is a Government of Kenya initiative, supported by the World Bank, designed to unlock private investment, expand market access, and scale sustainable finance to create better jobs under the Bottom-up Economic Transformation Agenda.

Through KJET, Kenya is aligning three inputs investors care about: a stronger and more predictable business environment, targeted support to high-potential MSME clusters, and access to green and sustainable financing instruments for SMEs, that reduce risk and improve returns.

For investors, KJET offers a coordinated entry point into priority value chains where reforms, finance, and market access are being deployed together to accelerate growth and job creation.

KJET-Project is being implemented by two Ministries of Cooperatives and Micro, Small and Medium Enterprises (MCMSME); and Investment, Trade and Industry (MITI) under corresponding State Departments of Micro, Small and Medium Enterprises (SDMSME) and Investments Promotion (SDIP) respectively.

The KJET Project targets at least 45,000 Kenyans, including 6,800 women, and prioritises specific value chains under the BeTA.

• Enhancing inclusive, high-quality, resilient and sustainable job creation.
• Strengthening the business and investment environment.
• Strengthening competitiveness and building the capacity of MSME clusters.
• Enhancing market access for MSMEs.
• Scaling-up green MSME Financing.